Privacy Policy

Last updated: January 2025

1. Introduction

Synapse Data Inc. ("we", "us", or "our") operates Eye, a GSEO analytics platform. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Service.

2. Information We Collect

2.1 Personal Information

We collect information that you provide directly to us, including:

  • Name and email address
  • Company name and business information
  • Payment and billing information
  • Account credentials
  • Communications with us

2.2 Usage Data

We automatically collect certain information when you use the Service:

  • Log data (IP address, browser type, pages visited)
  • Device information
  • Usage patterns and preferences
  • Cookies and similar tracking technologies

2.3 Business Data

Information you provide for analysis purposes:

  • Brand names and keywords
  • Competitor information
  • Search queries and configurations
  • Analysis results and reports

3. How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve the Service
  • Process transactions and send related information
  • Send technical notices, updates, and support messages
  • Respond to your comments and questions
  • Monitor and analyze trends, usage, and activities
  • Detect, prevent, and address technical issues and security threats
  • Personalize and improve your experience

4. Information Sharing and Disclosure

We do not sell your personal information. We may share your information in the following circumstances:

  • Service Providers: With third-party vendors who perform services on our behalf
  • Legal Requirements: If required by law or to protect our rights
  • Business Transfers: In connection with a merger, sale, or acquisition
  • With Your Consent: When you explicitly authorize us to share information

5. Data Security

We implement appropriate technical and organizational measures to protect your information, including:

  • Encryption of data in transit and at rest
  • Regular security assessments and audits
  • Access controls and authentication
  • Employee training on data protection
  • Compliance with industry standards (SOC 2, GDPR, CCPA)

6. Data Retention

We retain your information for as long as your account is active or as needed to provide you services. You may request deletion of your data at any time by contacting us.

7. Your Rights

Depending on your location, you may have the following rights:

  • Access: Request a copy of your personal information
  • Correction: Request correction of inaccurate data
  • Deletion: Request deletion of your personal information
  • Portability: Request transfer of your data to another service
  • Objection: Object to processing of your information
  • Restriction: Request restriction of processing

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our Service. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent.

9. Third-Party Services

Our Service may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to read their privacy policies.

10. International Data Transfers

Your information may be transferred to and maintained on computers located outside of your jurisdiction where data protection laws may differ. We ensure appropriate safeguards are in place for such transfers.

11. Children's Privacy

Our Service is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13.

12. GDPR Compliance

If you are a resident of the European Economic Area (EEA), you have certain data protection rights under GDPR. We comply with GDPR requirements for data processing, consent, and user rights.

13. CCPA Compliance

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect and the right to request deletion.

14. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.

15. Contact Us

If you have any questions about this Privacy Policy, please contact us:
Email: hello@synapsedata.cloud
Company: Synapse Data Inc.